Amy Shoenthal is a journalist, author and marketing consultant. Throughout her career, she has worked with some of the world's largest brands, from Procter & Gamble to Google, providing strategic marketing guidance and helping shape their brand narratives.
Blending her marketing expertise with her formal journalism training, Amy approaches storytelling as sense making. As a top contributor to ForbesWomen and Harvard Business Review, she shines the spotlight on those who have been historically underestimated yet are doing the work to solve society’s biggest problems.
Years of interviewing hundreds of leaders, from politicians to Peloton instructors, fashion icons to founders just starting their journeys inspired her book, The Setback Cycle, which offers a framework to help people persevere through and triumph over setbacks.
