WIN Woman Spotlight: LORI JACOBUS

 
Lori Jacobus

Lori Jacobus

PRESIDENT AND GLOBAL CMO OF REVITALASH


If I weren’t doing this I would be: What I'm doing now in some way - just somewhere else. There are so many aspects to what I do - it’s so much more than just running a company!

Three adjectives to best describe you: Competitive, Demanding, and Fair.

Your biggest loss: My biggest loss is that of my two brothers who were taken in act of violence on the same day, suddenly, without any warning, as a result of being in the wrong place at the wrong time. While it is my biggest loss, the gifts I have received as a result of the loss has made me who I am today. I'm grateful to them for that.

Your biggest win: My family is my biggest win. Married to my husband for more than 25 years, together for more than 30, 2 beautiful, intelligent, caring daughters and a life filled with love and fun! How? We earn it every single day!

Words to live by: The Four Agreements: Be impeccable with your word; Don't take anything personal; Don't make assumptions; Always do your best

Fantasy dinner date: Deceased: My brother, Mike. Just to feel him hug me again...wow. Living: My husband - in Bora Bora

Favorite self-care ritual: A day at the beach with family.

Best negotiation tip: Understand the position and motivations of those you're negotiating with.

 
 

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